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Coaching
90-Day Build Sprint6 sessions. One phase forward. $1,497. Build PartnershipOngoing strategic coaching. $1,100/mo. Build PrivatePremium 1:1 advisory. $3,500/mo.
Tools
AI Visibility Audit53 checks. See how AI sees you. Free. AEO Fix PackWe fix what the audit finds. $497. AI Visibility MonitorOngoing tracking. From $49/mo.
Framework
The Build Framework Phase Check Diagnostic Writing
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Pricing Results Start Here About Anthony
The Build Framework

Every business is at a phase.Phase determines everything.

A 5-phase methodology for building businesses that run without the founder. Created by Anthony Spitaleri. Applied across industries.

A Phase 2 business needs documentation, not delegation. A Phase 4 business needs leadership, not more systems. The wrong solution at the wrong phase wastes time, money, and momentum. The Build Framework diagnoses where you actually are and prescribes exactly what that phase requires. Nothing more. Nothing less.

01

Prove

Revenue is not a goal. It is evidence.

The Goal

Consistent revenue from a repeatable process.

The Operator Block

Fear of committing to one offer. Hiding behind preparation. Endless refinement instead of selling. The belief that you need to be more ready before you go.

What We Build
  • Defined offer with clear positioning
  • Pricing model that captures value
  • Pipeline and lead generation structure
  • First repeatable sales process
You Are Here If
  • Revenue is inconsistent month to month
  • You have not sold the same thing twice
  • You are still figuring out what you sell
Take the Phase Check
02

Structure

If it only lives in your head, it does not exist.

The Goal

The business exists on paper, not just in your head.

The Operator Block

The belief that nobody can do it like you. Identity attached to holding it all together. You wear the chaos as a badge because it proves how essential you are.

What We Build
  • SOPs for your top 3 revenue processes
  • CRM setup and pipeline documentation
  • Central knowledge base someone else can navigate
  • Onboarding documentation for your first hire
You Are Here If
  • Everything lives in your head
  • You cannot take a week off without things breaking
  • No one else knows how anything works
Take the Phase Check
03

Leverage

Your first real help changes everything.

The Goal

Your first real help. VA, hire, or automation.

The Operator Block

Control. Letting go feels like losing quality. Trust deficit. You have been burned before, or you have convinced yourself that delegation is a luxury you have not earned.

What We Build
  • First delegation structure
  • Hiring plan or automation deployment
  • Quality standards and output benchmarks
  • Training documentation for your first hire
You Are Here If
  • You do everything yourself
  • You have tried hiring and it failed
  • You know you need help but cannot let go
See the Build Sprint
04

Scale

Growth without you in the middle of it.

The Goal

Revenue grows independent of your daily labor.

The Operator Block

Inability to separate yourself from the work. You are still the engine. The team exists, but every decision routes through you. You have confused involvement with value.

What We Build
  • Leadership layer with clear ownership
  • Department ownership and accountability structure
  • Metrics dashboard and KPI framework
  • Meeting cadence without you in every room
You Are Here If
  • You have a team but you are in every meeting
  • Revenue plateaus when you step back
  • You are the approval bottleneck for everything
See the Build Sprint
05

Own

The business is optional. You are not.

The Goal

The business is transferable, valuable, and optional.

The Operator Block

Identity. If the business does not need you, who are you? You have built something extraordinary but you cannot stop touching it. The final block is not operational. It is personal.

What We Build
  • Leadership succession plan
  • Board or advisory structure
  • Exit readiness assessment and roadmap
  • Owner role definition and boundary setting
You Are Here If
  • The business runs but you cannot stop showing up
  • You have leaders but you override them
  • You are at the finish line but will not cross it
Book a Strategy Call
The Method

Find. Build. Anchor.

Every coaching session follows this structure.

01

Find

Diagnose the real problem. Not the symptom you came in with, but the root cause your phase reveals. We identify the Operator Block, the pattern, and the constraint that is actually holding the business back.

02

Build

Execute the solution. We build the specific deliverable your phase requires. Not theory. Not frameworks on a whiteboard. The actual system, document, structure, or process.

03

Anchor

Lock the behavior. Accountability is not a reminder. It is the mechanism that ensures the build survives contact with your calendar, your team, and your instincts.

Phase Check

What phase is your business at?

5 questions. 2 minutes. Instant result.

The Sunday Email

One idea. Every Sunday.
Three minutes.

Building, operating, and the systems that make both possible.