I had my own coach for years before I ever became one.
She was with me through building the brokerage, the property management company, and the firm. She's still with me today. I know what good coaching does because I've been on the other side of it the whole way up.
So I didn't become a coach from theory. I became one because I lived what coaching produces, and I wanted to give founders the same thing that moved me. I'm not coaching from memory. I'm coaching from motion. Everything I recommend, I'm running inside my own two businesses right now.
Certified Business Performance Coach, Coaching Services International. Coaches for Tom Ferry.